Chinese gaming giant Tencent is reportedly interested in buying the iconic tabletop gaming brand Dungeons and Dragons from Hasbro.
Tencent already owns several popular gaming brands, including League of Legends developer Riot Games and TiMi Studio, known for developing Call of Duty: Mobile and Pokemon Unite.
According to a report, Hasbro was initially in contact with Baldur’s Gate 3 developer Larian Studios about buying the rights to the Dungeons and Dragons IP. However, Larian reportedly lacked funds for the purchase and redirected Hasbro to Tencent.
Tencent’s interest in purchasing Dungeons and Dragons follows major changes in the Chinese gaming market, including new laws placing several limits on microtransactions within games.
The potential sale comes as Dungeons and Dragons has seen major notoriety in recent years, with the premiere of Dungeons and Dragons: Honor Among Thieves grossing over $200 million worldwide in theaters.
Wizards of the Coast is gearing up to debut the newest iteration of the core game, with One D&D expected to release later this year.
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